Our mission is to help you grow genuine connections with your audience using the very attributes that make you unique. We apply authentic marketing techniques to translate your passion into human-centered stories that resonate emotionally. We base our methods on social science, neuroscience, and decades of experience.
What does success take? A formula that works across-the-board, at any given time for anyone, anywhere, simply doesn't exist. But what we can tell you for certain is that companies who do not know their audience often fail. That's why our approach, first and foremost, is audience-focused. Because, ultimately, it's about them. Always.
We understand the blood, sweat, and tears you've put into your creation, whether it's a product, service, program, or campaign because we've been there ourselves. And it's why we will be transparent with you every step of the way. You'll also find us regularly changing hats from mentor to coach to cheerleader and back again. We're here to give you guidance, feedback, and even a morale boost when you need it!
Wherever you are in your marketing process, we'll meet you there. We've provided marketing consulting services to startups who have just begun to think about their strategy to bigger brands with established guidelines and comprehensive creative briefs and everywhere in-between. We come nimble so we can drop right into your world, no muss, no fuss.
Storytelling is the number one tool we employ when working with mission-driven entrepreneurs and nonprofits committed to making positive social, cultural and environmental change. We also help these organizations get to the "next level" by strengthening their brand identity and developing content strategies. Similarly, we specialize in working with businesses that recognize the best way to make their mark in the world is to do so responsibly. We help them strategize and craft messaging that demonstrates the impact of their sustainable and equitable practices.
Our consultants have produced content for national brands like ULTA Beauty and Sealy. Additionally, our founder is a native of the west coast where she worked with leading agencies on national campaigns with brands such as Nike and Ad Age. She also produced and directed videos for Silicon Valley high-tech companies like Hewlett Packard, and Oracle.
We consult with municipalities to make complexities and wins around sustainability initiatives relevant and engaging to business owners and the public. We also work with them on exciting "out of the box" projects that engage their communities' imagination.
Because universities and colleges are meccas for innovative thinking, we work with them to add story and finesse to their research-based reports and conference communications.
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